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HeroWork Training Portal
  • Main Page
  • Module 1
    • Section 1 – Start Here
    • Section 2 – History, Philosophy, Focus
    • Section 3 – Choosing Projects
    • Section 4 – Rad Reno Descriptions
    • Section 5 – Logic Model
    • Section 6 – Leverage and Org Charts
    • Section 7 – Employee Key Traits
  • Module 2
    • Module 2 – Section 1 – Projects Overview
    • Module 2 – Section 2 – Strategies Overview
    • Module 2 – Section 3 – Processes Overview
    • Module 2 – Section 4 – Project Phases, Strategies, and Process Graphic
  • Module 3
    • Module 3 – Section 1 – Relational Marketing
    • Module 3 – Section 2 – Buy-In Strategies Volunteer Leaders and Core Sponsors
    • Module 3 – Section 3 – Communications Strategies – Relational Marketing
    • Module 3 – Section 4 – Communications Strategies – Elevator Pitch and Why Story
    • Module 3 – Section 5 – Communications Strategies – Social Media
    • Module 3 – Section 6 – Communications Strategies – Simple Video
    • Module 3 – Section 7 – Communications Strategies – Examples and Scripts

Module 3 - HeroWork Strategies
Section 3 - Communications Strategies - Three Tenants, Branding, and Event Design

Module 3 - Section 1, Relational Marketing

1. Relational Marketing Strategies
Watch
2. Buy-in Strategies for Volunteer Leaders and Core Sponsors
Watch
3. Three Tenants, Branding, and Event Design
Playing
4. Elevator Pitch and Why Story
Watch
5. Social Media
Watch
6. Simple Video
Watch
7. Putting it All Together into a Campaign
Watch
8. Examples and Scripts
Watch
Lesson Outcome
What You Will Learn:
Three tenants of all our communications
Using our effective branding.
Why our event design propels our marketing and community engagement.
Downloads
Three Tenants, Branding, & Event Design Presentation PDF
Download
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